Aqueous Digital

Mythbusting Customer Service; less is definitely not more!

Have you ever been in the situation where the phones go quiet and you assume it’s because all your customers are so happy with your service that they are happy to leave you alone to carry on?Sometimes it can be true, but quite often it can be the prelude to customers leaving. This amazing infographic below from

Sometimes it can be true, but quite often it can be the prelude to customers leaving. This amazing infographic below from

This amazing infographic below from Salesforce was created in 2013 but still rings true today. Most customers with a problem simply don’t tell you about it until it’s too late.

It’s a commonly held business adage that it costs less to keep a customer than it does to get a new one, so what could you be doing to retain your customers? Could your website design and layout be of help? How about your online presence? Think about all your customer touch points and see if there’s a way to improve any or all of them.

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